000 00373nam a2200145Ia 4500
008 221001s2006 xx 000 0 eng d
020 _a9812401229
082 _a658.8 ASS
100 _aAssael, Henry
245 0 _aConsumer behavior and marketing action
250 _a6th ed.
260 _aAustralia
_bThomson Learning
_c2006
300 _axviii, 718p.
942 _2ddc
_cBK
999 _c48075
_d48075