000 00377nam a2200145Ia 4500
008 221001s2016 xx 000 0 eng d
020 _a9781138804692
082 _a658.827 HED
100 _aHeding, Tilde
245 0 _aBrand management: Research, theory and practice
250 _a2nd ed.
260 _aNew York
_bRoutledge
_c2016
300 _axiv, 307p.
942 _2ddc
_cBK
999 _c39842
_d39842