000 00396nam a2200133Ia 4500
008 221001s2010 xx 000 0 eng d
020 _a9788190886932
082 _a658.8 INN
100 _aedited by S.P.S. Bedi, R.K. Ghai and Gurpartap Singh
245 0 _aInnovative marketing strategies current trends
260 _aDelhi
_bBharati Publications
_c2010
300 _aix, 410p.
942 _2ddc
_cBK
999 _c34452
_d34452