000 00349nam a2200133Ia 4500
008 221001s1977 xx 000 0 eng d
020 _a0700202188
082 _a658.803 JEF
100 _aJefkins, Frank
245 0 _aDictionary of marketing and communication
260 _aNew Delhi
_bArnold-Heinemann
_c1977
300 _a121p.
942 _2ddc
_cREF
999 _c21759
_d21759