The IBM way: Insights into the world's most successful marketing organization

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Material type: Text

TextPublication details: Fontana Harper & Row 1989Description: 254pDDC classification:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	SBSC Library	658.8 ROD (Browse shelf(Opens below))	Withdrawn		45727

Previous		No cover image available		No cover image available			No cover image available	Next
Previous	658.8 REW Introduction to marketing management: Text and cases	658.8 RIE Bottom-up marketing	658.8 RIE Marketing warfare	658.8 ROD The IBM way: Insights into the world's most successful marketing organization	658.8 RUD Basics of marketing management	658.8 RUD Basics of marketing management	658.8 SAN Principles of marketing	Next

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