Indian consumers: Studies and cases for marketing decisions

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Material type: Text

TextPublication details: New Delhi Tata McGraw-Hill 1974Description: xvi, 336pDDC classification:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	SBSC Library	658.83954 MEH (Browse shelf(Opens below))	Available		25658

Previous		No cover image available		No cover image available	No cover image available	No cover image available	No cover image available	Next
Previous	658.8342 SCH Consumer Behaviour	658.8342 UND The call of the mall: How we shop	658.8343 BLI 'I love you more than my dog': Five decisions that...	658.83954 MEH Indian consumers: Studies and cases for marketing decisions	658.84 MAT International marketing management : Text and cases	658.85 ALE Direct salesman's handbook	658.85 ELE Elements of salesmanship and publicity	Next

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