Marketing Research (Record no. 53624)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00448 a2200181 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789361594489 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 |
| Item number | MAL |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Malhotra, Naresh K. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Research |
| Remainder of title | An applied orientation |
| 250 ## - EDITION STATEMENT | |
| Edition statement | updated 7th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | Pearson |
| Date of publication, distribution, etc | 2025 |
| Place of publication, distribution, etc | Noida |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxiii; 958p. |
| 500 ## - GENERAL NOTE | |
| General note | Include Index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Commerce |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Das, Satyabhusan |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Net Price | Bill Date | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | SBSC Library | SBSC Library | 04/12/2025 | 658.83 MAL | 89360 | 04/12/2025 | 1000.00 | 04/12/2025 | Books | |||||
| Dewey Decimal Classification | SBSC Library | SBSC Library | 04/12/2025 | 658.83 MAL | 89361 | 04/12/2025 | 1000.00 | 04/12/2025 | Books |