Product and brand management: Text and cases
Rao, K. Venugopal
Product and brand management: Text and cases - 2nd ed. - Mumbai Himalaya Publishing House 2014 - 458p.
9789351425991
658.827 RAO
Product and brand management: Text and cases - 2nd ed. - Mumbai Himalaya Publishing House 2014 - 458p.
9789351425991
658.827 RAO